Apple Stock Review (FY 2021)

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Apple, the biggest company in the world by market capitalization and brand value released its annual earnings report. Roovestor has you covered with all you need to know in this in-depth stock review. Find out how the California-based tech giant has performed during the last financial year and what investors can expect from Apple going forward. Learn more about Apples business model, its strengths but also its weaknesses. Form your own opinion on the security based on our unique roovestor company score. Read more below!
Apple Stock Analysis FY 2021 roovestor Header
Apple, Inc. | USA | Technology | Fiscal Year 2021 | ISIN: US0378331005

Table of Contents

Qualitative Analysis

Apple Company History

Apple was founded in 1976 by its famous founders Steve Jobs, Ron Wayne and Steve Wozniak. Ron Wayne left the company after 11 days already, since he was having serious concerns regarding the credit risk of Apples first customer – Byte Shop. He sold his shares for 2.300 US-Dollar (!). After its inception, Apple began with producing computers and was the first company to introduce graphical interfaces in its iconic Macintosh devices. The Macintosh was Apples breakthrough product in 1984 after having modest success with its former products such as the Apple I and II and the Apple Lisa. In 1985, following an ongoing conflict with John Sculley, Steve Jobs was exempt from his tasks as head of the Macintosh department and left the company shortly afterwards. Jobs moved on and founded another computer manufacturer, named NeXT.
Former Apple CEO: Steve Jobs
Illustration 1: Former Apple CEO Steve Jobs
Initially, Apples operating system was way ahead to that of its competitors and generated profit margins of more than 50 %. However, when Microsoft released its Windows 3.0 in 1990 Apple faced serious competition. Over the years, Windows gained additional market shares and later became the most adopted operating system. Eventually, after a series of expensive investments and unsuccessful releases, Apple was on the brink of insolvency in 1996. In one last attempt to bring Apple back to success, it acquired NeXT, the company founded by Steve Jobs, who eventually became CEO of Apple in 1997, again. With Jobs, the turnaround came and Apple as back on track. For instance, Apple initiated a deal with Microsoft, which allowed both companies to share their IPs. Additionally, Apple agreed to use the Microsoft Internet Explorer as a preinstalled web browser on its devices, whereas Microsoft committed to developing an Office version for the Mac, which has been missing before.
Starting in 2001 with the release of the iPod, Apple published a sequence of new and innovative products that became a total game changer for the company. While the iPod was already a success, Apples new MacBook Pro Series – launched in 2006 – was another big hit in the market. The iPhone was introduced in 2007, the iPad followed in 2010. The Apple Watch is available for customers since 2014. In 2011, Tim Cook replaced Steve Jobs as Apples CEO, who was forced to resign due to his health issues. Due to Apples massive success in the last two decades, it is today the world’s biggest company by market capitalization. The stock has multiplied from 0.22 USD/share in December 2000 to more than 140 USD/share in 2021.
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Apple Business Model

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Apple SWOT Analysis

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Apple CEO: Tim Cook

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Quantitative Analysis

Apple roovestor company score

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Disclaimer
We assume no liability for the accuracy of the financial data. Sources of the financial data are foremost IR websites of the company subject to the analysis. Additionally we rely on further data and information from Thomson Reuters EIKON. Moreover, unless better data is available, we do our own calculations of available data for KPI determination. Our stock analyses are by no means to be understood as a buy or sell recommendation and do not provide any conclusions regarding the future development of the company (and thus the future price development of the share).